Submitted for Bureau approval:
We all know that SJWs dye their hair bizarre colors. However, as far as I know, this phenomenon has not yet been named. This is an opportunity.
I propose that the SJW hairdo be dubbed the "clown wig". E.g., in a thread about someone with bright turquoise hair who made a Twine game preaching SOCJUS propaganda, you could post, "Another clown in a clown wig."
This would likely have something of an Emperor's New Clothes effect, because they really do look like they're wearing clown wigs.