>>4321
Literally go around and build hype. Have people posting on teams' boards that they're playing virtual divegrass and invite them to come watch.
I've only actually helped startup the wiki and have never seen the Cup live myself. Plastering the link to watch the Cup in a lot of places would probably help a few more viewers roll in.
>>4323
Like this guy said, get better/more commentary. Having a color guy and an analyst (ones who work well together, have a good time, and sound competent) make sporting events, virtual or not, super fun or super boring.