Its well known that the only way you can fight your enemy is if you know who it is and have an idea of their fighting style. We can't bring a knife to a gunfight and we can't bring a gun to a culture war. The "intellectuals" in power have formed and disseminated their battle plans in plain sight.
On my mind today is their "Theories of Behavior Change." These gems are taught on college campuses to people completely unaware that they are being used against us. These are what are used to change public behavior from "bad" to "good." In our classes their suggested applications are generally akin to eating more vegetables and quitting smoking, but obviously these theories are used to push more substantial behaviors like liberalism onto a formerly conservative population.
Here are two of the major ones:
Transtheoretical Model
>The Transtheoretical Model (Prochaska & DiClemente, 1983; Prochaska, DiClemente, & Norcross, 1992) is an integrative, biopsychosocial model to conceptualize the process of intentional behavior change. Whereas other models of behavior change focus exclusively on certain dimensions of change (e.g. theories focusing mainly on social or biological influences), the TTM seeks to include and integrate key constructs from other theories into a comprehensive theory of change that can be applied to a variety of behaviors, populations, and settings (e.g. treatment settings, prevention and policy-making settings, etc.)—hence, the name Transtheoretical.
http://www.prochange.com/transtheoretical-model-of-behavior-change
Social Cognitive Theory
http://www.education.com/reference/article/social-cognitive-theory/
>Social cognitive theory (SCT) refers to a psychological model of behavior that emerged primarily from the work of Albert Bandura (1977; 1986). Initially developed with an emphasis on the acquisition of social behaviors, SCT continues to emphasize that learning occurs in a social context and that much of what is learned is gained through observation. SCT has been applied broadly to such diverse areas of human functioning as career choice, organizational behavior, athletics, and mental and physical health. SCT also has been applied extensively by those interested in understanding classroom motivation, learning, and achievement (Pajares, 1996; Schunk & Zimmerman, 1994; 1998).